I am not sure if I should even ask who hasn’t heard or read about ChatGPT. I don’t think you can escape it? Look here or here or here. It looks like another hype is exaggerated like a year ago with NFTs, the ongoing Metaverse debate or crypto/ blockchain. All of these are OUT by now. The value of NFTs in general has bottomed. With Crypto I am not sure if it has already hit bottom with the FTX scandal or if this is still to come. There is for sure still some more money to lose. And looking at the Metaverse, I know that my friend Davis has a different view (and he could be right in the long term), with the latest changes and lay offs at Microsoft and Meta’s focus on efficiency, it is clear that there is still no use case to make it a thing for the business world just yet.
ChatGPT is different
But ChatGPT is different, apart from it being only one of the big revelations of AI lately (and see my predictions for more to come), it lays out clear use cases. It doesn’t place AI or the product at the heart, but the application of it, the solutions it can bring to real, existing problems. The not only promise but reality of efficiencies and productivity. This is what makes it so different from the Metaverse or NFTs or Blockchain which are products still in search for a problem to solve.
And if you needed ay further proof of that, I suggest you read the blog post from Microsoft or have a look at this interview with Satya. There is no doubt, OpenAI has managed a breakthrough and started an arms race on AI. This is fascinating and fantastic – and will bring tons of new use-cases to all of us. But before looking into the future, let’s look into the today. And this is where ChatGPT can already add value.
What to do with ChatGPT
Now, looking at ChatGPT (and wider AI), what is the game changer? What makes it a productivity driver, especially in the Experience world? Well, there are multiple areas of application where it can bring big benefits. Don’t get me wrong. Of course ChatGPT isn’t an off-the-shelf plug & play solution (yet). There is still work to do and GDPR, Privacy and further questions to answer – as well as the required computing power to make it work properly. BUT the applications I can see clearly already.
Chat directly: utilizing the ChatGPT engine with your internal knowledge base and significantly improve your chat functionality. Just imagine if your employees could reach out via Chat to answer any of their HR questions and can interact with true conversational AI, a conversation that feels almost human, is able to answer with context of the previous conversation and can surface everything your team could do as well but always ready, always on, always right. This can deflect significant traffic from your employee-supported Tier 1 Service Desk which will help to reduce costs and focus on more value added services. And at the same time, because of how big a jump this is from the current Chat engines, it will also increase the Employee Experience. So two wins in one.
Another area is the speed to market. ChatGPT can provide additional capacity and capability in your technology teams. Have a look at this video where developers just tried to see what happens if they ask ChatGPT to develop its own integration (integrates GPT-3) with ServiceNow. Check out also what Microsoft was able to achieve on GitHub with CoPilot. AI will take hard coding work off your team and provide it quickly to review and implement. Of course, it won’t be flawless, it makes mistakes. But it will learn, will improve quality – and will further accelerate the output your team can bring. This is an amazing win.
These are just two use cases where AI, where ChatGPT can provide almost immediate value – today. This is why it is a true game changer and will have a different, more immediate future than blockchain or the Metaverse.
Exiting times are coming our way. 2023 will be the year of AI breakthrough and true uptake. I cannot wait to see more and to bring more value of it to our businesses.
